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Cinematic Storytelling with Jennifer Moher

by D'Arcy Benincosa

In this episode, D’Arcy interviews Jennifer Moher, a wedding photographer known for her emotional and nostalgic style. They discuss Jennifer’s unconventional start in photography, her approach to weddings as a director, and the influence of movies on her work. Jennifer shares her journey of shifting towards capturing authentic emotion and creating emotional connections with her couples. They also explore the balance between directing couples and capturing genuine moments, as well as the importance of staying true to oneself on Instagram. Jennifer’s growth on Instagram and the role it has played in her business success are also highlighted. In this conversation, Jennifer Moher discusses her unique approach to Instagram and Instagram education. She emphasizes the importance of authenticity and avoiding regurgitation of information. Jennifer also shares her perspective on curating Instagram work and the balance between being a photographer and an artist. She highlights the power of music in setting the mood and romanticizing life. Overall, Jennifer’s insights provide a refreshing and artistic perspective on Instagram and photography.

Meet Jennifer Moher:

Jennifer is a Toronto-based wedding photographer who treasures family, nostalgia, movies, good conversation, and love. She wishes she could freeze time to savor moments surrounded by the best humans. Her goal, when photographing weddings, is to capture the love and connections between her clients and their loved ones, and to truly witness and celebrate their beauty and love.

Having served 500+ wedding clients in 16 different countries, Jennifer is an experienced and worldly photographer, capable of capturing love stories from around the globe. Reach out with any questions or to share your love for life.

Cinematic storytelling has become a defining element in modern wedding photography. By adopting the approach of a director, photographers can create stunning visuals that capture authentic emotions and genuine moments. In this blog post, we will explore the key takeaways for mastering cinematic storytelling in wedding photography

1. Approach weddings as a director:

As a wedding photographer, your role is not just to document the events of the day but to capture the underlying emotions and connections between the couple and their loved ones. Look for those candid, unguarded moments that truly reflect the couple’s personalities and the essence of their relationship.

2. Draw inspiration from movies:

Movies often provide excellent examples of composition and framing techniques that can be applied to photography. Pay attention to how scenes are composed to create visually impactful images. Explore a wide range of movies and genres to expand your visual vocabulary and explore new storytelling techniques.

3. Create emotional connections with couples:

Take the time to get to know the couple and their unique story. This will allow you to better capture moments that have personal significance to them. Encourage natural interaction and spontaneous expressions to capture authentic emotions and connections.

4. Balance direction and authenticity:

While it is important to provide guidance and direction, ensure that you create an environment where the couple feels comfortable to be themselves. Sometimes, a gentle nudge or suggestion can make a difference in capturing a more intimate or powerful moment.

5. Harness the power of Instagram:

Curate an Instagram account that showcases your personality and style. Consistency in visual aesthetic and tone will help attract ideal clients. When sharing educational content on Instagram, avoid simply regurgitating information. Offer your unique perspective and experiences to engage your followers.

Mastering cinematic storytelling in wedding photography requires a combination of technical skill, artistic vision, and a genuine connection with the couple. By approaching weddings as a director, using movies as inspiration, and staying true to your unique style on Instagram, you can create captivating images that truly tell the couple’s love story. Remember to curate your Instagram feed to create a cohesive and artistic gallery, and use music to set the mood and elevate the romance in your work.