If you’re looking for a how-to guide to putting out quality content that speaks to your ideal audience and communicates your worth, you’re in luck! On this episode, Carrie Moe, owner of Type A Society is sharing her key tips for creating viral and effective content that helps you book your dream clients. She was able to harness her content to book brands like Ebay, Berta Bridal, and Zappos, and you can too! Hit play and dive in.

4 Tips for Creating Good Content:

1. Focus on Connection: What makes it worth what you’re charging? Connect with your audience in a way that is easily worth $____ to them.
   • How can I create the work that they will put on their Pinterest board?
2. Start with Why: You have to fill that emotional gut “why”. Your audience’s intuition has to feel that your work is an automatic yes for them.
3. Be Authentic: Tell a story that is actually true and attainable for your clientele.
4. Solve a Problem: Your content needs to solve a problem for your audience. What are they searching for (specifically)?

Key Takeaways:

• Write down your vision and goals. Anything that doesn’t fall into those boundaries, should be a no.
• What are your default yeses that you need to be saying no to?
• Invest in a brand shoot and put it out into the world. Have it represent you and your style.
• Be clear on your worth and what it will take for you to say yes to something.
• Set your price point and “worth” and then define how you’re going to portray that value.
• Focus on quality over quantity when creating content.

Check It Out!

• Type A Society (website)
• Type A Society (Instagram)
• Play It Brave Facebook Group
• Ninja Bootcamp Group Coaching