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D'Arcy Benincosa

Come for the business strategy, stay for the mindset magic.

A holistic coaching program that marries mindset and business strategies to support you on your path to launching your biggest ideas.

"I more than DOUBLED my income this year...IN THE MIDDLE OF A PANDEMIC 🤯"

jessica rice

"After my 6 months of pandemic coaching I’ve decided there’s no way I will go another year without a coach again. Without investing in myself, in my passions and in my business and you can bet I’m already signed up for all of things D’Arcy has in store knowing every cent invested will more than pay off!!”

Did you know that several people each year more than DOUBLE their income in this program? A few even triple or more.

Now open for registration!

learn more about each program

10 month program

March 2023 - January 2024

March 2023 - July 2023

5 month program


I was a schoolteacher for a decade and barely made $50,000 a year. I dreaded waking up in the morning. A career in photography was calling me, but it was only a hobby at that point. 

The biggest thing standing in the way? A giant, relentless, intimidating wall of fear. Fear of failure. Fear of bankruptcy. Fear of falling flat on my face (metaphorically and literally–where was I supposed to get health insurance as a freelancer?).

Eventually, I hit a wall: Enough was enough. I was eating a Tupperware salad during my lunch break surrounded by the concrete, windowless walls of my classroom when I had an epiphany: “I deserve more than this.” 

My first year as a full time photographer was a knockout. I was published in Sports Illustrated. I made a six figure income. My biggest takeaway? When I stopped resisting, life fell into flow. Wealth and opportunities came to me easily. 

The life you’ve been dreaming of could be right past that wall of fear. And once you knock it down, you’ll see it wasn’t so scary after all. What’s keeping you from the life of your dreams?

My story of
making $4 million and counting?

For most people I think it’s knowing where to start. 

That’s why I created my Self Made Mastermind program.

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D'Arcy Benincosa

Self Made is for you if...

You feel overworked, overwhelmed, and burnt out.

You feel like your head is constantly fighting with your heart.

You are so caught up in the day-to-day of your business that you don’t have time to dream.

You struggle to find a balance between caring for your business, your loved ones, and yourself.

You never know where to begin to implement your big ideas.

Mindset work + business strategies = maximum impact




A holistic coaching program designed to support you in bringing your biggest ideas to life.


Pick your PATH

take a peek inside each of the programs

Full Payment

Payment Plan


register here

register now!

register here

per month for 10 months

per month for 5 months



March - July 2023

March 2023- January 2024


Offers, Pricing, Selling, Bios, Websites, Social Media, Cash Creation, and more!

By the end of the 5 month program you will have set your business foundations to attract and convert your ideal client.

Office hours with the DB Support Team 2x per month

Group Coaching Sessions with D'Arcy


Virtual Welcome Summit

Cash Map Virtual Workshop

Growth Map Virtual Workshop

Brand Map virtual workshop

Financial Freedom Virtual Workshop

2 Private Time Line Therapy Sessions

Office hours with the DB Support Team 2x per month

send us your questions!

Still not sure? Send us a note with any of your questions!

choose your payment option

Save $1000-$1,500 when you pay in full


path to launch



5 months

10 months

Group Coaching Sessions with D'Arcy




By the end of the 10 month program you will not only be converting your dream clients, but launching your next big idea.


Offers, Pricing, Selling, Bios, Websites, Social Media, Cash Creation, Funnels, Freebies, Facebook & Instagram Ads, Launching, Pitching, Email List Building, and more!

Virtual Welcome Summit

course access

5 Months of access to The Money Map, The Marketing Map, The Art of The Client Proposal, The Brand Shoot Formula, The Brand Map, Pin Like a Ninja

course access

10 Months of access to The All New Brand Opening Course, The Money Map, The Marketing Map, The Art of The Client Proposal, The Brand Shoot Formula, The Brand Map, Pin Like a Ninja

Cash Map Virtual Workshop

Growth Map Virtual Workshop

Brand Map virtual workshop

Financial Freedom Virtual Workshop

2 Private Time Line Therapy Sessions

The first step to wealth is a healthier mindset. You’ll get clear on your intention, habits and rewrite your stories. 

Month 1:

Create a unique and compelling offer suite that will get you to your revenue goals for 2023.


The 5 month no bullsh*t bootcamp to building the foundations to a business that attracts and books your dream clients effortlessly. 

Forget TikTok dancing, create content that you’re excited about making that will attract your ideal clients.

Master your website and marketing messaging to captivate your core audience.

Get focused on all the touchpoints of your marketing funnel and get ready for growth.


Don't want to stop there? Continue on to the launch phase to finally get that big dream of yours out into the world.


Month 2:

Month 3:

Month 4:

Month 5:

Stop being the employee, become the CEO

Build an offer suite that will make you $100k+

Craft brand stories that build credibility

Turn your website into a conversion machine

Create content that gets seen

Start your email marketing empire

Perfect Your Product & Offer Suite

Create Content That Converts

Set The Wealth Foundations

Your Magnetic Online Presence

Start Your Sales Funnel & Lead Magnet

Build your launch plan using my team’s tried and tested formula!

Month 6:

Bring your offer to life by building a sales page that’s ready for success.

Path to Launch

Don't let your dream sit on the back-burner. Launch that course, coaching program, or new offer with the ultimate Self Made support team.

Become the expert with your audience and prime them for purchase.

DO THE DAMN THING. Launch your dream offer and celebrate alongside your Self Made CEOs.

Record, analyze and systemize data like a CEO and get ready to do even better in your next launch.

Month 7:

Month 8:

Month 9:

Month 10:

Prep for Launch

Create Launch Content

Brand Awareness & Become the Expert

3, 2, 1, Launch!

Data, Systems & Insights, oh my!


Publish your “freebie” and watch the leads roll in

Successfully create your sales page

Run Facebook Ads to reach a new audience

Be ready for podcast gigs with your new media kit


Map out the brand new trajectory of your business

Everything in Foundations, plus...

Self Made is the Solution to your Struggles

are you facing challenges like this?

the self made solution

Overworked, overwhelmed, and burnt out?

You’ll learn the systems and automation to implement so you can step away from your business while it THRIVES.

Constantly feel like your head is at war with your heart?

You’ll learn the mindset strategies and rituals that bring you increased focus and more creative flow.

Caught up in the busy work of running your business?

You’ll learn how to prioritize your time like a CEO and lead a new trajectory of your dream business.

Struggle to find a balance between business, family, and your art?

You’ll learn how to reverse engineer your dream life into your daily habits to live your fullest life.

Have a lot of ideas but never know where to start?

You’ll learn how to manage procrastination and overwhelm and lean on the support team to help you prioritize your action steps.

Afrik doubled his income in just 3 months!

"I received close to $20k worth of bookings this week!"

samantha areman

"Right after I purchased The Money Map, I felt my mindset shift and not kidding - I received close to $20k worth of bookings that week. The thing I love about D'Arcy is her commitment to delivering so much value and helping people achieve their highest potentials. I'm confident that if you purchase one of her programs, your investment will pay for itself tenfold.”

Do any of these fears sound familiar?

“This is a big investment for me in my business right now. How do I know it will be worth it?”

I’ll keep it real by putting it this way: an investment in YOURSELF is always worth it.

Plus, my students usually make back their investment after they craft and launch their magic offer. Depending on your level of dedication, Self Made has proven year after year to double students’ incomes and even triple them! (That’s a pretty good ROI if you ask me.)

“This mastermind sounds like what I need but I have a lot going on and it’s not the best time.”

There is no perfect time to invest in yourself. Things will always pop up in your life to throw you - relationships, your kid’s schedule, a move across the country. When you take my Self Made program you will learn the discipline to not let these “life things” interrupt your path to success. You will learn how to hold strong boundaries so that you never compromise yourself. And really, isn’t it always the right time to pour into yourself? What better time than right now to commit to improving yourself, your business and your life?

“I’ve never had a coach before. How do I know I’m ready for one?”

You’re overworked, burnt out and don’t feel supported. You’re ready for the next steps but you don’t know the first “next step” to take. You’ve grown your business as much as you can alone and are ready to have guidance to grow beyond where you are currently. You’re ready to get uncomfortable and take radical accountability to achieve radical results.

“What if it's not for me?”

It may not be for you! If any of these sound like you, then please don't enroll:
  • You're content with the money you’re making right now and have no desire to make more.
  • You don’t mind being mediocre and hanging out with the average crowd.
  • You prefer watching other people have success and would rather not take chances.

register here

Jamie brought in $70k in only 2 months!

Stacie just booked a $20,000 editorial and works with brands like Gucci!

Emma went from $0 to $83k in 9 months!

spots are limited.

register here

Are you ready to make money like you mean it?

Rachel built her first course, had a 5-figure launch, 10X’d her email list, and started speaking on stages.

Sophie tripled her bank account, booked her highest paying clients, and developed multiple streams of passive income!

Amanda tripled her bookings...

Casey made her investment back within 3 months.

"I have seen my first 10+k clients!!!"

brittany newman

“I've never been more confident in myself as a female business owner than I am now – and that is all thanks to D'Arcy. I now have strategies on what steps I am going to take on next, have completely rebranded (with HER brand shoot guide!) am getting ready to launch my brand new website, and have seen my first 10+K clients!!! My inquiries are constant, I feel more respected in my industry, and honestly... I can't stop thinking about what's next for me and Soiree 99. 

"I have manifested almost $140k!!!!!!!!!!!!!"

sara morell

"I've been to 45 countries and I put on retreats and workshops on all over the US. I run a for-profit holistic health company and a global NPO helping to provide education and yet no one has ever helped me financially as much as D'Arcy has. I wouldn't have stood up and asked for my value if I had not taken what she is teaching and put into practice."

"I just booked my first $10,000 wedding client this week"

claire bira

“I just booked my first $10,000 wedding client this week – and to be completely honest, what feels amazing about it is that I believe I am worth it. I feel like D'Arcy has given me the gift of looking within myself and digging around a bit to see what else might be there. To dream bigger than what I or anyone around me has even dreamt yet.”


I have answers.

When are the live trainings? What if I can’t make it?

All calls will take place on the first three Tuesdays of each month at 12pm ET | 9am PT.

We understand everyone has busy schedules, so it’s fine if you miss a training. Each one will be recorded if you can’t make it live. Play it back when you can!

Do I have to start with Foundations?

Yes, all Self Made members must go through the Foundations to set themselves up for success during the Path to Launch.

Lynn went from having an expensive hobby to becoming a 6-figure florist!

Juliana doubled her income!

Cate had her first $15,000 month!

Ready to launch your big ideas this year?

sign up for self made

Have a question? Send us a note!